WRITE A PRESS RELEASE
7 steps to an effective press release
Heading and Contact Information: Begin with your company's letterhead, including contact details. Include a release date to indicate when the news can be made public.
Release Date: Specify when the news can be published.
Compelling Headline: Craft a concise and attention-grabbing headline that summarizes the news.
Introduction (Lead Paragraph): In the opening paragraph, cover the who, what, where, when, why, and how of the news. Make it engaging to entice readers to continue.
Body Paragraphs: Provide more details, background information, quotes, and context. Keep it concise and relevant.
Boilerplate: Include a brief description of your company, its mission, and relevant achievements.
Media Contact: Conclude with the name and contact information of the media contact person for further inquiries.
Remember to maintain a professional and factual tone. Use quotes and relevant data to support your claims. Check grammar and accuracy thoroughly.